Software unboxing experience
Before, software purchases usually come in boxes. Whether it’s a game or a productivity application, the packaging is almost always similar. The box will include a cd (or several, depending on how large the software is), some basic guide booklets and user manuals. This was during a time when the internet was not quite developed yet, bandwidth was not that big and not everyone has ready access to it.
Software purchase in the digital age
Technology has progressed so much in the past recent years. Computers have become much more powerful. Software development has improved significantly. The internet is much faster and has become accessible to almost everyone. Basically, everyone has a computer in their hands in the form of smartphones.
In the past, people would have to visit computer stores or video game shops to buy physical copies of software they need, install it in their computers and read user manuals to learn how to operate these applications. Nowadays, one only has to open their smartphones, download apps that they need and install it in their phones. No need for fancy boxes or stacks of manuals.
Interactive user guides – a move away from user manuals
Without these manuals and guidebooks, how would the user know how to operate these apps they’ve recently downloaded? Developers were able to veer away from the usual, boring manual style of educating users about their applications and have developed a way to make it more interactive. Most of the time, once an app is installed and opened for the first time, it will have a quick tutorial video or a step-by-step demonstration of the apps features and operations.
Gone are days where one has to painstakingly go through pages of a small booklet just to learn how to operate these applications. It’s quite amazing how technology has made learning much easier, bridging the gap between users and software developers.